CAPABILITIES

A brand is the sum of its parts.
I work on those parts.

SERVICES

Strategy

The big ideas that provide a guiding light for everything your brand does, now and it the future.

Identity

The raw materials that go into how your brand expresses itself. Things like logo, color, type, messaging, and design principles.

Packaging

In-store, on-shelf. Out-of-store and shipping by mail. Full packaging suites or custom high-impact seeding kits.

Website

Custom brand-centric web design for marketing and ecommerce needs. Site planning, architecture, design, and content creation.

Product

User-centric digital product design, both native and web apps. Full app user experience or specific user interface workflows.

Social

Cohesive visual design strategy and creative concepting for branded content across platforms.

Print

Physical sales materials from advertising, sales collateral, environmental placements and other tactile media.

Concepting

Ideas and creative thinking as a service that adds value on an existing project, campaign, or pitch.

Photo

Partner service.

Leading the concept and capture of still images of product, people, and places

Video

Partner service.

Leading the concept and capture of short and longform motion content

Animation

Partner service.

Directing and managing animators to create digital motion graphics and content

Development

Partner service.

Designing and managing custom website development projects

APPROACH

Establish a
Strategic Core

Before you ever push a pixel, pick a color, or download a font, a foundation needs to be laid. Strategy is the DNA, the road map for everything that follows. It’s your truth, told in a unique way.

Build a
Foundation

Your visual identity is the raw material of your brand. It’s the meat on the bones that gives the strategy shape and form. It’s how your brand looks, feels, and expresses itself.

Expand the
Universe

Brand execution makes things real and puts everything into practice. It’s the things you capture and create to send out into the world. Each execution is a touchpoint, an opportunity to deliver on your brand promise.

TYPES OF
PROJECTS

Every brand is at a different stage in its life cycle, with different problems that require different solution. That’s why every project is approached with fresh eyes. Made for the moment your in.

Creation

From 0 to 1. From nothing we create something.

The foundations is created for everything the future has in store. An exciting time when every move makes a big difference.

Evolution

A slight shift in direction.

We’re addressing the same problem, but with a different approach. An adjustment to the steering wheel but we’re not turning around.

Revolution

A complete pivot.

The landscape has changed (the market, the customer, our offering) and so too should our brand. A more radical change in which the past informs the future, but they look nothing alike.

WHO HIRES ME

Businesses
& Startups

My clients either don’t have any in-house creative resources, or they do and need help.

I can handle a whole project or contribute to a slice of a project.

Creative
Agencies

Having worked in an agency setting for years, I’m comfortable working on a creative team in client-facing or behind the scenes roles.

Maybe you’re short-staffed, pitching new business, or just need a specific skillset. I’m ready to tap in.

Production
Companies

As the bridge between brands and creative talent, I can be brought in as a designer, AD, or CD on a project just like any other creative vendor.

I’ve engaged in any number of ways, from full creative direction to simple pitch deck design.